Who is a “Boomerang”?
boo·mer·ang | ˈbo͞oməˌraNG | NOUN: Person who was born in, attended school in, or otherwise spent time in Maine (summer camp, regular family visits, etc), left the State and successfully made their way back to live and work full time. For the second year in a row, Live + Work in Maine is kicking off our “Boomerang” campaign during Thanksgiving week, and we’re looking for restaurants, bars, breweries, and other venues in Maine to help get the word out. Partner venues will receive free Live + Work in Maine ‘Boomerang’ branded swag (such as stickers, coasters, glassware, t-shirts, and/or other), to be used and handed out to patrons starting Thanksgiving week. As you know, Thanksgiving is one of the busiest travel weekends of the year, with many Mainers now living out of state coming back home to spend the holiday with family and friends. Live + Work in Maine, an initiative designed to promote Maine as a career destination, is seizing on the opportunity to connect with Mainers who already know the state’s unsurpassed quality of life—and let them know their home state is, more than ever, a vibrant career destination which wants them back. In partnership with Maine’s Department of Economic and Community Development, Live + Work in Maine will be promoting the campaign, including partner venues where Boomerang swag can be obtained via television spots, in-person events, and social media. They need your help in spreading the word about our great state and would love for you to participate. Live + Work in Maine will supply you with swag including, stickers, coasters, t-shirts, koozies, mugs etc. that you can blanket your hotel, restaurant or bar with to increase awareness and start the conversation about the career opportunities here in our great state. If you would like to participate in this exciting statewide, grassroots effort, please sign up using this Google Form. Please contact Live + Work in Maine directly at [email protected] if you have any questions regarding your participation. Thank you for your time and consideration.
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